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Author: Susan Walker
Want to Learn About Multisite?
I’ll be presenting “Multisite: Lessons I Learned the Hard Way” to the Philadelphia WordPress Meetup Group on Thursday, April 16. The doors at City CoHo Philly Nexus open at 6:30 p.m.
Join the group and RSVP to attend. Hope to see you there.
A Few Words on the Dangers of Poor Typography
Author’s note: readers who are easily offended by scaffolding and the setup thereof may want to give this post a miss lest they find it objectionable.
I planned to discuss web fonts in some future post, taking the line that the new choices offered by the likes of Google and Adobe are a treat for the creative among us, but that it’s important to weigh the merits of novelty against the impact on page download times.
Today, though, I need to share something far more urgent: how poor typography, and not only on the web, can completely change the message you’re trying to communicate and potentially harm innocent people whose eyeballs are pointed in the wrong direction at the wrong time.
The First Principle: It’s for the Visitors
Not once in more than a decade of involvement in every aspect of university web sites have I heard a decision-maker ask the most important question of all: “Is this good for our visitors?” This doesn’t surprise me one iota. What astonishes me is that some government watchdog group isn’t all over this yet.
What Is a Virtual Campus?
One of the reasons I’ve put off starting this blog for years is that nobody’s coined a term yet for what I want to write about. Google “virtual campus” and the top results will be either a university’s online course offerings or its campus tour.
That’s not at all what I mean. For me, “virtual campus” is a way of thinking about a university’s web presence: approaching it not as collection of documents and web apps but as a collection of virtual buildings, rooms and property managed in a manner comparable to the best practices of physical plant operations.